Run To You

Illustrative Motion Graphic Design

For this project, I created a conceptual animation based on my subject and theme-developed design style due to the historical perspective on graphic style research. This project aims to practice the procedure and process of creating a motion graphics project that is more conceptual approached through research.

Motion Design by. Muriel Choi
Sound by. JunHyun Bae View Website

1. Research

Surrealism

Surrealism spread around the world in the early 1920s, mainly in France. After World War I, Surrealism developed the art form-destruction movement of Dadaism and sought to innovate expression by exploring the world of unreasonable subconsciousness and dreams. It expresses human unconsciousness.

2. Concept

Destiny’s red thread is a myth widely believed throughout East Asia, originating from the ancient Chinese myth that the red thread connects people, especially two men, and women. Mainly this myth is widely used in Japan as various contents for red threads woven into the pinky finger.

Based on this, ‘Run To You’ shows he meets her, who is woven into the red thread of his destiny, but in the end, it is an illusion. Also, it naturally shows the videos at the beginning and the end representing boundaries between reality and fantasy and simultaneously linking from reality to illusion.